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Article Writing For Web Site Promotion
Writing articles is a great way to
promote your website because you get backlinks from other websites that
increase search engine rankings which drives more traffic to your
site. Writing articles for your site or using existing articles
on your site involves some work but has the distinct advantage of being
free.
To write an article, you don't
necessarily need to be an expert on the topic you are writing about,
but if you are - thats great. You can "put together" an article
based on research of the topic you are interested in by using private
label information such as what is available in InfoGoRound,
private label ebook excerpts and the like. Your article topic
should relate to your website theme - that is if your website is about
weight loss you should have diet and weight loss articles on your web
site. Usually a 400 - 700 word article is adequate for your
article length.
Once you've written your article, you
can submit it to article directories for free. There are hundreds of
article directories on the web so I won't list them all here since you
can easily find them by searching on Google, but to get you started,
here are a few good ones:
You must follow the formatting
instructions for each article directory if they have them. Most article
directories require articles to be submitted with no formatting. Create
an unformatted article as a plain text document (.txt). Also, it may be
a good idea to prepare a short description of your article and list
your keywords as some directories also require this information to be
submitted with your article.
At the end of your article, include a
resource box that tells everyone a little bit about yourself (after all
this is your chance for a little exposure). You can provide a
little detail about your website or sites and also provide a link to
your site in the resource box. If the person reviewing your
article reads it to the end, he/she may click your link which will
provide another targeted visitor to your site.
If you don't have time to manually
submit your article to all of the article directories, you may want to
consider paying to have someone to do this for you. The following sites
offer this service for varying fees.
Another option you have to submit
articles to articles directories is the automatic method using
software. The software packages below will automatically submit
your article to 100's of article directories.
Article Announcer - submit your articles to article directories and ezine owners.
Think you want to give it a go? I think you should. For some extra incentive and "how to" detail, read Turn Words Into Traffic.
If this book doesn't give you the motivation you need to start writing
articles, then you'll have to try another means...
If you don't want to write your own articles, you can use the Viral Article Toolkitor my favorite article creation tool called the Instant Article Wizard or, even some of the articles on this site. If
you buy the Article Toolkit, you receive 199 rebrandable articles,
which you can use and publish with your own personal resource box. You
can change these articles in any way you like to make them more
personal, or you can just leave them as they are.
With the Instant Article Wizard, you have a powerful article creation tool that will hand you a unique quality article in a matter of minutes. This tool walks you through putting together a selection of existing article sentences based on your keywords. You then compile the sentences together, edit them a bit or add some text yourself and the next thing you know, you have your unique article. The IAW is by far one of the best article creation tools I have ever used and continue to use.
A great membership site that offers an excellent and growing choice of "private label" articles is InfoGoRound.
If you join IGR, you have access to many articles that come with
private label rights which allows you to put your own resource box on
the article. If you submit one approved article a month to IGR,
the monthly membership fee is waived.
You also have the option of paying someone else to write an article for you. Just Articles or Need-An-Article are services that I can recommend for writing a professional article for a reasonable price.
Once you start writing
all these articles and getting them published you will find that the
number of visitors to your site will increase and your search engine
ranking will also improve. Having your articles with your
resource box and web site link included posted on other websites or
article directories provides your site with backlinks which will help
increase your search engine page ranking and increase your web site
traffic.
Visit my article marketing strategies page for more information about how and why article marketing works so well.